About Re:BC

At RE:BC, we believe travel should give more than it takes. Our mission is to co-create regenerative travel initiatives that restore ecosystems, support local economies, and deepen the connection between travellers and place.

RE:BC isn’t just another travel tool—it’s a movement rooted in community, stewardship, and reciprocity. We collaborate with Indigenous leaders, residents, and tourism partners to shape journeys that are intentional, respectful, and place-based. From reducing ecological impact to uplifting local stories, we’re reimagining what it means to explore British Columbia—one thoughtful trip at a time.

RE:BC works with communities throughout the province to foster regenerative tourism experiences in British Columbia.
Here's the thing: the demand is already there. 83% of global travellers say sustainable travel matters to them. Nearly 70% are actively seeking it out. Communities just needed the infrastructure to meet them. That's RE:BC.

We've restructured our pricing into a tiered program to remove barriers to entry — because if your community wants in, we want to make it possible. We're also proud to be officially registered under the Responsible Travel Society, a non-profit creating a better world to travel through. 🌍

Come join us. We genuinely can't wait to meet you. 🙌

Are you a hotel wanting to be featured on RE:BC, click here to learn more

A huge thank you to these destination partners who are leading their communities in regenerative tourism in BC: